Chevy Silverado

Maintaining great relationships and producing with seamless execution are two driving principles at the core of Synergy Films, and both were in full effect during our recent shoot for the Chevy Silverado ZR2. The spot celebrates the first time the ZR2 off-roading trim will be available on a Silverado, which is pretty big news for truck fans.

The project came to us by way of our ongoing relationship with NBC Sports, a collaboration we are always happy to be included in, and are grateful for the trust they put in us to create engaging content. The excitement for the new truck model is no exception.

Following a month of pre-production, which was mostly filled with location scouting, we were tasked with producing the portions which feature NBC Sportscaster Michele Tafoya. Despite the climatic challenges of shooting exteriors in Florida in August, the production went off without a hitch. We got beautiful shots of Tampa, including iconic visuals of the water, and the downtown skyline. The production was helmed by Ben Orisich and John Taggart as DP, and we also worked with our good friend Eric Steinberg, who we have collaborated with on previous projects as a Line Producer. Eric helped put together an excellent crew and we were able to execute on time and within budget. It was an all-around great experience, and we are excited to share the spot below.